Business Development at MEXC

Job Description

Key Responsibilities

• Identify and build strong relationships with local KOLs, influencers, communities, projects, and other potential partners to promote MEXC in the German market and drive user growth.
• Act as the official representative of MEXC to maintain positive, long-term relationships with KOLs and marketing channels.
• Execute KOL marketing strategies, monitor performance, and analyze channel cooperation results to optimize ROI and ensure maximum effectiveness.
• Stay updated on local industry trends, competitor activities, and market developments to inform strategic decisions and actions.

Job Requirements

• Proven experience in business development, influencer marketing, or partnership management, preferably in the crypto or fintech industry.
• Strong network of KOLs, influencers, and marketing channels in the German market.
• Excellent communication and relationship-building skills to foster long-term collaborations.
• Analytical mindset with the ability to track performance metrics and adjust strategies for optimal results.
• Deep understanding of the German crypto/blockchain landscape and current market trends.
• Self-motivated, proactive, and able to work independently in a fast-paced environment.