Job Description:
Overview:
Toobit is seeking an Email Content Specialist to take end-to-end responsibility for Toobit’s user email communications. This role covers both content creation and email execution, ensuring all announcements, campaigns, and product updates are delivered in the right format, to the right users, at the right time.
Responsibilities:
•Content & Messaging
-Draft, edit, and proofread email content including product announcements, campaigns, newsletters, and compliance notices.
-Maintain brand tone, clarity, and professionalism across all email communications.
-Create subject lines, CTAs, and layouts optimized for engagement.
•Localization & QA
-Coordinate with translators/localization teams to ensure multilingual accuracy.
-Perform thorough checks on layout, personalization, links, and language before every send.
-Prevent and correct system errors in email recognition and translation.
•Execution & Operations.
-Manage the full sending process through email/CRM tools (Mailchimp, Braze, HubSpot, or internal system).
-Segment audiences and set up automated or scheduled email campaigns.
-Conduct A/B testing to improve engagement and conversions.
•Analytics & Optimization
-Track and analyze performance metrics (open rates, CTR, conversions).
-Provide regular reports and recommend improvements.
-Stay current with email marketing trends, deliverability best practices, and compliance rules (GDPR, CAN-SPAM).
Job Requirements:
Requirements:
•Bachelor’s degree in Marketing, Communications, Journalism, or related field.
•2–4 years’ experience in email marketing or content creation.
•Strong writing/editing skills with attention to detail.
•Hands-on experience with email marketing platforms (Mailchimp, Braze, HubSpot, etc.).
•Knowledge of email deliverability and QA testing.
•Ability to work cross-functionally and meet deadlines.
•Proficiency in Mandarin and English
Benefits:
Benefits:
•Competitive remuneration package.
•Excellent prospects for growth and promotion: We provide you with assistance, opportunities for skill development, mentoring, and training programs to help you succeed.
•Multinational working environment: Advance your career by interacting with individuals from various backgrounds, cultures, and nations.
