Growth Manager at Bitget
Full Time1 month ago
Employment Information
Job Description
Seeking a dynamic professional to lead franchisee management initiatives and drive brand enhancement strategies. This role involves identifying and pursuing new business opportunities to expand market presence. The candidate will be responsible for cultivating and maintaining relationships with local cryptocurrency influencers, ensuring regular communication and partnership development to acquire new users. Additionally, the position requires planning and executing comprehensive marketing campaigns, both online and offline, in collaboration with influencers and media channels. The goal is to broaden the user base and strengthen Bitget's brand recognition in target markets. The individual will also design innovative methods to identify potential affiliates and implement strategies for user acquisition. Key responsibilities include optimizing business processes through definition, improvement, monitoring, and reporting. Furthermore, the role involves developing and executing listing strategies to boost business volume growth, while contributing to content construction and promotional strategies. The candidate will analyze marketing performance using data and user feedback, preparing detailed reports for internal presentations. Finally, the position requires collaboration on other business development and strategic planning efforts.
Key Responsibilities
- Oversee franchisee management operations, including performance evaluation, support provision, and relationship maintenance.
- Develop and implement brand enhancement strategies to improve Bitget's market visibility and reputation.
- Identify emerging business opportunities through market research and competitive analysis, ensuring timely follow-up and execution.
- Establish and nurture partnerships with local crypto influencers, maintaining regular communication to drive user acquisition.
- Plan and execute integrated marketing campaigns across digital and physical platforms, leveraging influencer networks and media channels.
- Monitor user growth metrics and brand impression data, adjusting strategies to maximize market impact.
- Design creative user acquisition methods, including affiliate programs and targeted outreach initiatives.
- Optimize business processes through systematic definition, continuous improvement, and performance reporting.
- Develop listing strategies to increase trading volume, while contributing to content creation and promotional frameworks.
- Analyze marketing campaign performance using data analytics tools and user feedback, producing actionable insights for internal stakeholders.
- Collaborate on cross-functional business development projects and strategic planning initiatives.
Job Requirements
- Proven experience in franchisee management or brand development within the cryptocurrency industry.
- Excellent interpersonal and communication skills to build relationships with influencers and stakeholders.
- Strong analytical abilities to evaluate marketing performance and derive strategic recommendations.
- Proficiency in digital marketing tools and platforms for campaign execution and data tracking.
- Ability to develop and implement creative user acquisition strategies with measurable outcomes.
- Experience in business process optimization and performance reporting frameworks.
- Knowledge of content creation and promotional strategies for brand building.
- Fluency in English and Mandarin for cross-border communication and documentation.
- Excellent organizational skills to manage multiple projects simultaneously.
- Ability to work independently and collaboratively in a fast-paced environment.
- Strong understanding of cryptocurrency markets and user behavior trends.
- Proven track record of achieving business growth targets through strategic initiatives.
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