KOL Growth Marketer - Europe at BitMEX

Full Time1 month ago
Employment Information
Job Description
BitMEX is a globally leading exchange for crypto derivatives, offering traders a professional-grade trading platform. Since its inception in 2014, BitMEX has maintained an impeccable security record with "no coin lost, ever!". Our platform caters to cryptocurrency derivatives traders by providing low latency, deep liquidity, and maximum availability. Currently, BitMEX offers more than 100 derivatives contracts, 16 pairs for spot trading, and an easy convert function between 30+ different cryptocurrencies.
Company Background
In 2015, BitMEX revolutionized the market by inventing the Perpetual Swap, which has since become the most widely traded crypto product. Demonstrating a commitment to transparency, since 2021, BitMEX has been among the first exchanges to regularly publish its on-chain Proof of Reserves and Proof of Liabilities, ensuring that the funds available exceed the total client balances.
Position Overview
As part of the Growth team, you'll be in charge of brainstorming and executing customized and targeted campaigns for different regions and objects, whether it's product launches or brand campaigns. We are seeking a highly motivated and results-driven Growth KOL Marketer to significantly expand our presence and user base covering the European Regions within the crypto space.
Key Responsibilities
  • Strategically identify, research, and acquire new Key Opinion Leaders (KOLs) and influencers across various platforms within the cryptocurrency ecosystem
  • Negotiate favorable deals and contracts with KOLs, effectively overcoming objections to secure high-impact partnerships
  • Develop product/brand positioning and messaging tailored for KOL activations
  • Design and execute integrated KOL-driven campaigns from strategy through execution and performance measurement
  • Manage and optimize ongoing KOL relationships, monitoring performance against key metrics
  • Ensure timely execution of planned campaigns and follow up with measurement
  • Maintain consistency of marketing materials with campaign messaging and brand guidelines
  • Stay updated on emerging trends and best practices in influencer marketing
Qualifications
  • 3+ years of proven experience in growth hacking or performance marketing in the crypto industry
  • Experience working in the crypto trading space with knowledge of key players and trends
  • Demonstrated ability to negotiate and close deals with external partners
  • In-depth knowledge of product/brand campaigns and KOL leverage strategies
  • Exceptional creativity and ability to develop unique growth strategies
  • Excellent written and verbal communication skills in English
  • Ability to work collaboratively with cross-functional teams
  • Basic graphic design skills and creative mindset (highly desirable)
Why Join BitMEX?
  • Dynamic environment blending intense work with vibrant culture
  • Flexible remote working arrangements
  • Paid holidays and leave
  • Team building and offsite events
  • Beyond Border Remote Working policy
  • Option to be paid in fiat or cryptocurrency
Application
Does this sound like the type of working culture you can thrive in? Apply online now!
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