Operations Specialist at We.Rich

Job Description

Key Responsibilities

• Develop and implement Twitter content strategy and calendar
• Create engaging social media content tailored for Twitter platform
• Monitor and analyze Twitter performance metrics and user engagement
• Coordinate with internal teams to align social media activities with company objectives
• Prepare bilingual reports and documentation in Chinese and English
• Stay updated with Twitter algorithm changes and industry trends
• Respond to audience interactions and manage community engagement

Job Requirements

• 1-2 years experience in social media operations, preferably with Twitter focus
• Excellent written communication skills in both Chinese and English
• Understanding of Twitter platform features and best practices
• Ability to create engaging content that drives audience interaction
• Strong organizational skills for content planning and scheduling
• Basic graphic design skills for social media content creation is a plus
• Ability to work collaboratively across different departments
• Analytical mindset to interpret social media metrics and optimize performance

Preferred Qualifications

• Experience with social media management tools (e.g., Hootsuite, Buffer)
• Knowledge of SEO principles for social media content
• Familiarity with basic photo/video editing software
• Previous experience in cross-cultural communication environments