Public Relations Manager at Trendx
Full Time1 month ago
Employment Information
Job Description
This role is responsible for developing and executing comprehensive brand communication strategies, managing media relations, and overseeing public relations initiatives for the project. The ideal candidate will play a key role in shaping the brand's public image and enhancing its influence in the market.
Key Responsibilities
- Develop and execute brand communication, media relations, and public relations strategies for the project
- Write high-quality Chinese and English press releases, official statements, and promotional materials to ensure information accuracy and brand tone consistency
- Maintain and strengthen relationships with global media partners and key opinion leaders (KOLs)
- Expand cooperation resources and partnership opportunities to enhance brand influence
- Monitor media coverage and public sentiment, providing timely reports and strategic recommendations
- Coordinate with cross-functional teams to ensure alignment of communication strategies with overall business objectives
Job Requirements
- Bachelor's degree or above in Communications, Public Relations, Journalism, or related field
- Minimum 3 years of experience in PR, media relations, or corporate communications
- Excellent writing and editing skills in both Chinese and English
- Strong network of media contacts and KOL relationships
- Ability to work under pressure and meet tight deadlines
- Creative thinking and problem-solving skills
- Strong interpersonal and communication skills
- Experience in international brand communication is a plus
Additional Information
This position offers the opportunity to work in a dynamic, international environment with significant potential for professional growth. The successful candidate will have the chance to shape the brand's global communication strategy and make a tangible impact on its market presence.
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