Public Relations Manager at MEXC

Job Description

Key Responsibilities

• Establish and maintain strong relationships with local media outlets, journalists, and key industry opinion leaders to secure positive coverage and manage brand reputation
• Collaborate with headquarters to draft, localize, and distribute press releases, commentary articles, and other PR materials tailored to the local market
• Manage all aspects of media interactions including interview arrangements, spokesperson attendance at events, and coordination of local media activities
• Monitor media landscape for public opinion trends and reporting situations, providing timely feedback and alerts to the global PR team regarding potential issues
• Develop comprehensive localized media information packages, including Q&A documents, press kits, and media response preparation materials
• Work closely with business development and marketing teams to create and implement joint PR strategies for partner collaborations and special events
• Maintain and manage spokesperson scheduling lists according to the A/B/S hierarchy system, ensuring effective media communication and coordination

Job Requirements

• Bachelor's degree in Public Relations, Communications, Journalism, or related field
• Minimum 5 years of experience in public relations, media relations, or corporate communications
• Proven track record of building and maintaining strong media relationships
• Excellent written and verbal communication skills in both English and local language
• Strong project management skills with ability to handle multiple priorities
• Experience in crisis communication and media monitoring
• Ability to work effectively in a cross-functional team environment
• Knowledge of digital media platforms and social media strategies
• Flexibility to travel as needed for media events and meetings

Preferred Qualifications

• Experience working in both corporate and agency PR environments
• Background in technology, consumer goods, or related industries
• Existing network of media contacts in the local market
• Experience working with international teams and managing global-local PR coordination