Job Description
Key Responsibilities
- Optimize search engine rankings for cryptocurrency financial business platforms
- Conduct keyword research and content planning, developing detailed content calendars
- Perform competitive analysis, technical SEO audits, and develop content strategies
- Coordinate with content, technical, and product teams to implement SEO optimizations
- Monitor and analyze data from Google Analytics, Search Console, and other SEO tools
- Prepare monthly/quarterly SEO performance reports with actionable insights
- Stay updated with industry trends and algorithm changes to adjust strategies accordingly
Job Requirements
- Minimum 1 year of SEO experience, preferably in Web3/blockchain finance with proven success cases
- In-depth knowledge of Google's latest algorithms and SEO best practices
- Proficiency with SEO tools including Ahrefs, SEMrush, and Screaming Frog
- Strong analytical skills to identify issues and develop data-driven solutions
- Excellent English reading/writing skills for technical documentation
- Experience in cryptocurrency, DeFi, NFT or Web3 industries preferred
- Demonstrated success in improving rankings for financial/crypto websites
- Passion for blockchain finance and continuous learning