Job Description
We are seeking a talented Social Media Manager to oversee our brand's presence on platforms like Twitter. This role involves creating engaging content, managing community interactions, and driving brand awareness through strategic campaigns.
Key Responsibilities
- Manage daily content operations for social media platforms including Twitter, including content creation, publishing, and community updates to maximize platform exposure
- Identify and leverage project highlights, product features, user stories, and brand narratives to develop comprehensive marketing strategies for social media channels
- Plan and execute regular Twitter campaigns and activities to enhance brand influence and engagement
- Conduct ongoing industry research and content analysis to stay current with trends and identify topics relevant to community interests
- Collaborate with cross-functional teams to align social media strategies with overall marketing objectives
- Monitor and analyze social media performance metrics to optimize content strategy and improve engagement rates
Job Requirements
- 2+ years of experience in social media management or digital marketing
- Proven track record of managing brand accounts on Twitter and other social platforms
- Excellent writing and communication skills with ability to adapt tone for different audiences
- Strong understanding of social media analytics and performance tracking
- Creative mindset with ability to generate innovative content ideas
- Ability to work independently and manage multiple projects simultaneously
- Knowledge of current social media trends and best practices
- Experience with social media management tools is a plus
Preferred Qualifications
- Experience in the tech or blockchain industry
- Graphic design or basic video editing skills
- Multilingual capabilities
- Community management experience
