Social Media Operation at Bitget

Job Title

Job Description

Key Responsibilities

• Oversee the daily operation and promotion of Bitget's social media platforms including Twitter, Telegram, and other relevant channels, ensuring consistent brand messaging and engagement with the target audience.
• Develop and execute event strategies for daily and trending topics, creating interactive campaigns to boost fan activity, loyalty, and community participation while aligning with business objectives.
• Monitor and analyze user feedback across social media platforms, track community dynamics, and promptly address concerns to maintain a positive brand image and improve user satisfaction.
• Stay updated on cryptocurrency market trends and industry developments, leveraging this knowledge to create targeted strategies that cater to diverse user preferences and behaviors.
• Collaborate with cross-functional teams to optimize social media content, campaigns, and community management practices, ensuring alignment with overall business goals.
• Conduct regular performance reviews of social media metrics, identifying opportunities for improvement and proposing innovative solutions to enhance engagement and growth.
• Engage in content creation and curation for Japanese-speaking users, including text, images, and videos, to maintain a vibrant and interactive online community.

Job Requirements

• Native or fluent proficiency in Japanese language (both written and spoken), with the ability to communicate effectively with Japanese-speaking audiences and stakeholders.
• Proven experience in social media community management, preferably within the cryptocurrency or fintech industry, with a track record of driving user growth and engagement.
• Strong understanding of social media platforms and their algorithms, including best practices for content optimization, audience targeting, and analytics.
• Excellent analytical skills to interpret data from social media tools and market trends, enabling informed decision-making and strategy development.
• Ability to create engaging and culturally relevant content for Japanese-speaking users, including copywriting, graphic design, and video scripting.
• Experience with digital marketing tools such as Google Analytics, Hootsuite, or social media insights platforms to track performance and measure success.
• Proficiency in using community management software and collaboration tools to streamline workflows and enhance team coordination.
• Knowledge of cryptocurrency market dynamics, including blockchain technology, trading platforms, and industry regulations, to provide context for community strategies.
• Strong communication and interpersonal skills, with the ability to interact professionally with both internal teams and external stakeholders in Japanese.
• Adaptability to fast-paced environments and the ability to manage multiple tasks simultaneously while maintaining high-quality output.
• Excellent problem-solving abilities to address community challenges, resolve conflicts, and improve user experience in real-time.
• Ability to work independently and collaboratively, contributing to a dynamic and innovative team culture while meeting project deadlines.