Ambassador at Wapal

Job Description

Key Responsibilities

• Actively promote Wapal's social media presence by managing and optimizing Twitter accounts, engaging with followers, and participating in Discord community discussions to build brand loyalty.
• Create visually compelling content such as infographics, educational materials (EMEs), short-form videos, and blog posts to explain Wapal's features, Aptos' technology, and the broader blockchain landscape.
• Organize and execute promotional campaigns for Wapal's product launches, protocol upgrades, and community events through live gatherings, virtual meetups, and structured AMA (Ask Me Anything) sessions.
• Test and provide feedback on Wapal's wallet products to ensure usability, security, and alignment with user needs, while documenting experiences for community sharing.
• Collaborate with Web3 communities, blockchain foundations, and industry partners to co-host events, workshops, and educational programs that deepen ecosystem understanding.
• Develop and maintain a content calendar that aligns with Wapal's marketing goals, including timely updates on technical developments, partnerships, and community milestones.
• Monitor and analyze community engagement metrics to identify trends, optimize outreach strategies, and report actionable insights to the core team.

Job Requirements

• Proven experience in social media management (Twitter, Discord) and content creation for Web3 projects, with a track record of driving user engagement.
• Strong understanding of blockchain technology, particularly Aptos' consensus mechanism and Wapal's wallet ecosystem, to accurately represent project value propositions.
• Excellent communication skills in English, with the ability to craft clear, concise, and engaging messages for both technical and non-technical audiences.
• Proficiency in design tools (Canva, Figma) and video editing software to produce high-quality promotional materials that meet professional standards.
• Ability to work independently and collaboratively, balancing creative tasks with coordination across cross-functional teams and external partners.
• Passion for decentralized technologies and a commitment to educating users about blockchain concepts, security practices, and ecosystem opportunities.
• Experience with community management platforms and analytics tools to track engagement, identify key contributors, and measure campaign effectiveness.
• Fluency in multiple languages (preferred: English, Chinese, Korean) to expand outreach to diverse global audiences and facilitate multilingual content creation.

Preferred qualifications include: familiarity with Aptos' development roadmap, experience in cryptocurrency marketing, and a demonstrated ability to build and maintain active online communities. This role requires a minimum of 2 years in Web3 marketing or community management, with a focus on decentralized finance (DeFi) or blockchain infrastructure projects. Candidates should possess a deep understanding of wallet ecosystems, smart contract platforms, and the technical challenges of blockchain adoption. The position offers opportunities to contribute to Wapal's growth as a leading blockchain infrastructure provider while gaining hands-on experience in community-driven marketing strategies.