Marketing Assistant at AAG

Job Description

Key Responsibilities

• Identify and engage with key independent media partners, including podcasters, influencers, and media outlets, to strategically promote our products and corporate brand on a global scale. This involves researching potential collaborators, establishing long-term partnerships, and maintaining consistent communication to ensure alignment with our marketing goals.
• Plan and execute a variety of marketing events, such as regular live Q&A sessions and podcast content, to create engaging audience experiences. This includes developing event concepts, coordinating with stakeholders, and ensuring high-quality delivery that reflects our brand values.
• Oversee end-to-end management of bounty campaigns, from initial ideation to final execution. This requires monitoring campaign performance, analyzing data for optimization, and ensuring timely delivery of results to meet business objectives.
• Collaborate with cross-functional teams to align media strategies with overall marketing initiatives, ensuring cohesive messaging and maximum impact.
• Stay updated on industry trends and emerging media platforms to identify new opportunities for brand promotion and innovation.

Job Requirements

• Bachelor's degree in Marketing, Communications, or a related field; advanced degree preferred.
• Minimum of 3 years of experience in media relations, digital marketing, or brand promotion, with a proven track record in managing international campaigns.
• Proficiency in digital marketing tools (e.g., social media platforms, analytics software, campaign management systems) and a strong understanding of content creation and distribution strategies.
• Excellent communication and negotiation skills, with the ability to articulate brand value propositions to diverse stakeholders and media partners.
• Strong organizational abilities to manage multiple projects simultaneously, meet deadlines, and maintain high standards of quality and accuracy.
• Fluency in English and additional languages (e.g., Spanish, French, Mandarin) is a plus, especially for global media outreach.
• Ability to work independently and collaboratively in a fast-paced environment, with a proactive approach to problem-solving and innovation.
• Experience with influencer marketing, podcast production, or event management is highly desirable.
• Knowledge of SEO, content marketing, and social media analytics to measure campaign effectiveness and ROI.
• Strong interpersonal skills to build and maintain relationships with media professionals, influencers, and internal teams.