Job Description
This role is responsible for driving go-to-market (GTM) strategies for new product features and launches, with a focus on user-generated content (UGC) initiatives and strategic partnerships. The ideal candidate will oversee social media channels, manage an intern team, and collaborate with contractors to create engaging content.
Key Responsibilities
- Drive GTM strategies for new product features and launches (e.g., UGC programs, chain GTM, memecoin GTM)
- Lead initiatives to encourage mass creation of UGC from existing vector users
- Develop and manage partnerships with other protocols and applications
- Oversee social media channels and manage the intern team
- Work with contractors to create high-quality content while maintaining the ability to write Twitter threads independently
Job Requirements
- Proven experience in GTM strategy execution for tech products
- Strong understanding of user-generated content ecosystems
- Experience managing social media platforms and content creation
- Ability to lead teams and collaborate with external contractors
- Excellent written communication skills, particularly for social media
- Knowledge of blockchain protocols and memecoin markets is a plus
