Marketing Lead

Full Time6 days ago
Employment Information
Strategic Leadership: Develop and execute a comprehensive marketing strategy that aligns with BitRobot's mission and growth objectives.Brand Development: Establish and maintain a strong brand identity, narrative, and positioning to effectively communicate BitRobot’s value proposition to diverse audiences—including robotics ecosystem stakeholders and the crypto community.Community Growth: Design and execute initiatives to grow and engage our global community across platforms like YouTube, Twitter, Discord, Reddit, and Telegram.Content & PR: Oversee the creation of compelling content across mediums (social, blog, video, etc.) and manage public relations to enhance BitRobot’s visibility and thought leadership.Event Management: Help drive virtual and in-person events to promote BitRobot’s mission, attract contributors, and deepen engagement across both robotics and crypto communities.Performance & Analytics: Define KPIs, track marketing performance, and continuously refine strategies using data-driven insights.Team Leadership: Build and mentor a high-performing marketing team—managing a small group of employees, contractors, or community mods as needed—while fostering a culture of creativity, ownership, and results.
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