Social Media Manager at Polyflow

Job Description

Key Responsibilities

• Strategy Development: Create and implement a comprehensive social media strategy tailored to the Web3 community, aligning with our project's goals and brand identity.
• Content Creation: Develop, curate, and manage high-quality, engaging content (e.g., posts, graphics, videos) that resonates with the Web3 audience and effectively communicates our project's value proposition.
• Community Engagement: Build and nurture a vibrant online community by interacting with followers, responding to comments and messages, and encouraging discussions around our project.
• Platform Management: Oversee and manage our presence on key social media platforms (e.g., Twitter, Discord, Reddit, Telegram) and explore new channels to reach our target audience.
• Analytics & Reporting: Monitor, analyze, and report on social media performance metrics. Use insights to refine strategies and improve engagement and reach.
• Collaboration: Work closely with marketing, content, and product teams to ensure consistent messaging and alignment across all channels.
• Trend Monitoring: Stay up-to-date with industry trends, platform updates, and emerging technologies within the Web3 space to ensure our strategies remain relevant and effective.
• KOL & Influencer Outreach: Identify, engage, and collaborate with Key Opinion Leaders (KOLs) and influencers within the Web3 community to amplify our reach and credibility.
• Crisis Management: Handle potential negative situations or crises on social media swiftly and professionally to protect the project’s reputation.

Job Requirements

• Proven experience in social media management, preferably within the Web3 or blockchain industry.
• Strong understanding of Web3 technologies, decentralized communities, and crypto culture.
• Excellent content creation skills, including graphic design and video editing proficiency.
• Ability to analyze data and derive actionable insights to optimize social media performance.
• Exceptional communication and interpersonal skills to engage with diverse online communities.
• Experience managing multiple social media platforms and familiarity with community tools like Discord and Telegram.
• Ability to work collaboratively in a fast-paced, dynamic environment.
• Strong problem-solving skills and the ability to handle crises with professionalism.