Visual Designer at PlanX

Job Description

Key Responsibilities

• Develop and execute visual design strategies for product development, ensuring consistency with brand guidelines and user-centered principles.
• Design and optimize user interfaces for web and mobile applications, focusing on usability, accessibility, and visual hierarchy.
• Create engaging graphic assets such as icons, illustrations, and layouts for marketing materials, presentations, and product documentation.
• Produce high-quality video content for product demos, tutorials, and promotional campaigns, incorporating motion graphics and visual storytelling techniques.
• Collaborate with stakeholders to gather requirements, conduct user research, and iterate design solutions based on feedback and analytics.
• Ensure cross-platform visual consistency, adapting designs for different screen sizes, resolutions, and device types while maintaining brand integrity.
• Develop and maintain design systems, including style guides, component libraries, and reusable design patterns for scalable product development.
• Stay updated on emerging design trends, technologies, and best practices to continuously improve the visual quality and user experience of products.
• Communicate design decisions effectively to technical teams, translating visual concepts into actionable development specifications.
• Manage design timelines and deliverables, balancing creative exploration with project deadlines and business objectives.

Job Requirements

• Minimum of 3 years of professional experience in graphic design, UI/UX design, or related fields with a proven track record in product design.
• Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, Sketch, and After Effects for video editing.
• Demonstrated expertise in creating visually appealing interfaces that prioritize user experience, with a strong understanding of interaction design principles.
• Excellent visual design skills, including a keen eye for typography, color theory, and layout composition, combined with creativity in concept development.
• Ability to produce professional-grade video content using motion graphics, animation, and editing software, with experience in video production workflows.
• Strong communication and collaboration abilities, with the capacity to work effectively with developers, product managers, and marketing teams.
• Knowledge of design systems and reusable components, with experience in maintaining and evolving design frameworks for scalable applications.
• Understanding of user research methodologies and the ability to translate insights into design solutions that meet user needs.
• Proficiency in English for clear communication, with additional language skills preferred for international projects or client interactions.
• Ability to manage multiple projects simultaneously, with strong time management and organizational skills to meet deadlines without compromising quality.
• Attention to detail and commitment to delivering high-quality work that aligns with brand standards and business goals.
• Collaborative mindset with a willingness to iterate and refine designs based on stakeholder feedback and market demands.
• Experience with agile development methodologies and the ability to adapt to fast-paced, iterative product development cycles.
• Understanding of accessibility standards and the ability to create inclusive designs that cater to diverse user populations.
• Ability to work independently while maintaining open communication with team members to ensure alignment on design objectives.
• Proficiency in prototyping tools such as Figma or Adobe XD for creating interactive design mockups and user flows.
• Knowledge of video editing software like Premiere Pro or Final Cut Pro, with experience in post-production workflows and visual storytelling.
• Ability to analyze user behavior data and use it to inform design decisions and improve product usability.
• Strong problem-solving skills and the ability to think critically about design challenges and develop innovative solutions.
• Experience with cross-platform design, including web, mobile, and desktop applications, with a focus on responsive design principles.
• Ability to manage design assets and ensure they are properly organized, documented, and accessible to all relevant stakeholders.

Additional Information

This role requires a proactive approach to design innovation, with the ability to balance creative vision with technical feasibility. The candidate should be passionate about visual storytelling and have a deep understanding of how design impacts user engagement and business outcomes. They must be able to work in a dynamic environment, adapting to changing priorities and evolving design trends. Strong attention to detail is essential, as well as the ability to maintain a consistent design language across all product touchpoints. The ideal candidate will also have experience in creating design documentation and presenting design concepts to both technical and non-technical audiences. They should be able to collaborate effectively with remote teams and maintain high standards of work quality regardless of project scale or complexity.