Business Development at MEXC

Job Description

Key Responsibilities

• Develop and implement localized marketing strategies to enhance brand awareness and market presence for the exchange platform.
• Conduct in-depth market analysis to identify untapped sales opportunities within the crypto B2B industry, focusing on high-potential clients and sectors.
• Organize and manage business development activities, including scheduling meetings, coordinating travel logistics, and facilitating client onboarding processes.
• Utilize existing client relationships to uncover new business prospects, fostering trust and loyalty through personalized engagement and follow-up.
• Design and present customized solutions for clients, ensuring alignment with their operational goals and demonstrating the value proposition of the exchange services.
• Monitor and maintain customer satisfaction levels by promptly resolving issues, providing regular updates, and ensuring seamless post-sale support.
• Collaborate with cross-functional teams to refine product offerings and align them with market demands, contributing to strategic decision-making.
• Track key performance indicators (KPIs) such as conversion rates, client retention, and revenue growth to measure success and optimize strategies.
• Stay updated on industry trends, regulatory changes, and competitor activities to maintain a competitive edge in the crypto B2B market.
• Document client interactions, feedback, and requirements to ensure transparency and inform future business development initiatives.

Job Requirements

• Proven experience in sales, business development, or market expansion within the cryptocurrency or fintech industry, preferably in a B2B context.
• Excellent communication and negotiation skills, with the ability to articulate complex financial solutions to non-technical stakeholders.
• Strong relationship-building capabilities, including the ability to network effectively and maintain long-term partnerships with clients.
• Proficiency in travel coordination and logistics management, with a flexible schedule to meet client needs across different regions.
• Ability to analyze market data and identify trends, with a strategic mindset to translate insights into actionable sales plans.
• Knowledge of crypto trading platforms, blockchain technology, and regulatory frameworks to provide informed client guidance.
• Exceptional organizational skills to manage multiple clients, projects, and deadlines simultaneously while maintaining high-quality service standards.
• Fluency in English and/or local language, with strong written and verbal communication abilities to engage with diverse client bases.
• Proficiency in CRM tools and sales software to track client interactions, manage leads, and generate reports for performance evaluation.
• Strong ethical standards and a deep understanding of compliance requirements in the crypto industry to ensure trust and transparency with clients.
• Ability to work independently and collaboratively in a fast-paced environment, adapting to changing market conditions and business priorities.
• Excellent problem-solving skills to address client challenges and provide innovative solutions that meet their unique business needs.
• Proficiency in data analysis and reporting to measure the effectiveness of sales strategies and identify areas for improvement.
• Ability to present solutions confidently in meetings, pitches, and client interactions, demonstrating a clear understanding of the exchange's value proposition.
• Strong customer service orientation, with a commitment to delivering exceptional service experiences that foster client loyalty and satisfaction.