Business Development at MEXC

Job Description

Key Responsibilities

• Develop, nurture, and strengthen partnerships with Key Opinion Leaders (KOLs) and various channels
• Actively promote brand policies and marketing campaigns to enhance brand awareness
• Identify and engage with new user groups to expand our customer base
• Increase brand visibility through innovative marketing strategies and partnership programs
• Assist in market research to identify emerging trends and business opportunities
• Collaborate with cross-functional teams to support overall business growth objectives
• Monitor and report on partnership performance and marketing campaign effectiveness

Job Requirements

• Bachelor's degree in Marketing, Business Administration, or related field
• 2+ years of experience in partnership development, marketing, or brand management
• Strong communication and relationship-building skills
• Proven ability to identify and capitalize on market opportunities
• Creative thinking and problem-solving abilities
• Ability to work independently and as part of a team
• Familiarity with digital marketing and social media platforms
• Strong analytical skills to evaluate partnership performance

Preferred Qualifications

• Experience working with KOLs or influencer marketing
• Background in market research and trend analysis
• Knowledge of CRM systems and partnership management tools