Job Description
This position is for a founding growth hacker specializing in the intersection of Web3 technology and professional sports. The ideal candidate will play a pivotal role in shaping the league's growth strategy, leveraging innovative tactics to expand its user base and enhance community engagement. The role requires a deep understanding of decentralized ecosystems, blockchain applications, and the unique challenges and opportunities within the sports industry. The growth hacker will work closely with the league's core team to drive measurable results through data-driven decision making and creative experimentation.
Key Responsibilities
- Designing and executing the league’s airdrop strategy to drive user acquisition and community engagement within the Web3 pro sports ecosystem.
- Conducting in-depth cohort analyses to identify growth patterns, user behavior trends, and areas for optimization across the platform.
- Collaborating with the league’s founding product manager to refine onboarding processes and improve front-end user flows for better conversion rates.
- Creating compelling narratives and memes that align with the league’s brand identity and resonate with its target audience in the Web3 space.
- Developing a comprehensive shitposting strategy to foster organic engagement, build brand awareness, and cultivate a loyal community.
- Working synergistically with karate combat’s social media and marketing teams to align growth initiatives with broader brand objectives and campaign strategies.
- Monitoring and analyzing key performance metrics to evaluate the effectiveness of growth tactics and provide actionable insights for continuous improvement.
- Staying abreast of emerging trends in Web3 technology and pro sports to identify innovative opportunities for growth and engagement.
- Designing and implementing A/B testing frameworks to validate hypotheses and optimize user acquisition channels.
- Building and maintaining relationships with influencers, community leaders, and other stakeholders to amplify the league’s reach and impact.
Job Requirements
- Proven experience in growth hacking, preferably within Web3 projects or sports-related ventures.
- Strong analytical skills with expertise in user acquisition, retention, and conversion strategies.
- Fluency in data analysis tools (e.g., Google Analytics, Mixpanel, Amplitude) and experience with cohort analysis techniques.
- Excellent communication skills, with the ability to craft engaging narratives and visual content for diverse audiences.
- Deep understanding of blockchain technology, NFTs, and decentralized applications (dApps) in the context of sports.
- Experience with social media platforms and content creation tools to execute effective marketing campaigns.
- Ability to work independently and collaboratively across cross-functional teams to achieve growth goals.
- Strong problem-solving skills and a creative mindset to develop innovative solutions for user engagement challenges.
- Knowledge of Web3 community dynamics and the ability to build trust and loyalty through strategic interactions.
- Excellent time management skills to balance multiple growth initiatives simultaneously while maintaining high-quality output.
- Proficiency in English, with additional language skills preferred for global audience engagement.
- Experience with cryptocurrency wallets, blockchain explorers, and decentralized platforms to understand user onboarding pain points.
- Ability to create and execute data-driven experiments to test and refine growth hypotheses.
- Strong understanding of the sports industry, including fan engagement, event marketing, and athlete branding.
- Experience with content moderation and community management to maintain a positive brand reputation.
- Knowledge of SEO, SEM, and other digital marketing strategies to complement growth hacking efforts.
- Ability to develop and maintain relationships with partners, sponsors, and other stakeholders in the Web3 and sports ecosystems.
- Excellent attention to detail and ability to track user behavior across multiple touchpoints and platforms.
- Proficiency in using analytics platforms to measure the impact of growth initiatives and provide actionable insights.
