Job Description
Key Responsibilities
- Designing and executing the league’s airdrop strategy to drive user acquisition and community engagement within the Web3 pro sports ecosystem.
- Conducting in-depth cohort analyses to identify growth patterns, user behavior trends, and areas for optimization across the platform.
- Collaborating with the league’s founding product manager to refine onboarding processes and improve front-end user flows for better conversion rates.
- Creating compelling narratives and memes that align with the league’s brand identity and resonate with its target audience in the Web3 space.
- Developing a comprehensive shitposting strategy to foster organic engagement, build brand awareness, and cultivate a loyal community.
- Working synergistically with karate combat’s social media and marketing teams to align growth initiatives with broader brand objectives and campaign strategies.
- Monitoring and analyzing key performance metrics to evaluate the effectiveness of growth tactics and provide actionable insights for continuous improvement.
- Staying abreast of emerging trends in Web3 technology and pro sports to identify innovative opportunities for growth and engagement.
- Designing and implementing A/B testing frameworks to validate hypotheses and optimize user acquisition channels.
- Building and maintaining relationships with influencers, community leaders, and other stakeholders to amplify the league’s reach and impact.
Job Requirements
- Proven experience in growth hacking, preferably within Web3 projects or sports-related ventures.
- Strong analytical skills with expertise in user acquisition, retention, and conversion strategies.
- Fluency in data analysis tools (e.g., Google Analytics, Mixpanel, Amplitude) and experience with cohort analysis techniques.
- Excellent communication skills, with the ability to craft engaging narratives and visual content for diverse audiences.
- Deep understanding of blockchain technology, NFTs, and decentralized applications (dApps) in the context of sports.
- Experience with social media platforms and content creation tools to execute effective marketing campaigns.
- Ability to work independently and collaboratively across cross-functional teams to achieve growth goals.
- Strong problem-solving skills and a creative mindset to develop innovative solutions for user engagement challenges.
- Knowledge of Web3 community dynamics and the ability to build trust and loyalty through strategic interactions.
- Excellent time management skills to balance multiple growth initiatives simultaneously while maintaining high-quality output.
- Proficiency in English, with additional language skills preferred for global audience engagement.
- Experience with cryptocurrency wallets, blockchain explorers, and decentralized platforms to understand user onboarding pain points.
- Ability to create and execute data-driven experiments to test and refine growth hypotheses.
- Strong understanding of the sports industry, including fan engagement, event marketing, and athlete branding.
- Experience with content moderation and community management to maintain a positive brand reputation.
- Knowledge of SEO, SEM, and other digital marketing strategies to complement growth hacking efforts.
- Ability to develop and maintain relationships with partners, sponsors, and other stakeholders in the Web3 and sports ecosystems.
- Excellent attention to detail and ability to track user behavior across multiple touchpoints and platforms.
- Proficiency in using analytics platforms to measure the impact of growth initiatives and provide actionable insights.


