Marketing Specialist at Manta Network

Job Description

Key Responsibilities

• Conceptualize, write, film, edit, and produce TikTok video animations to enhance brand presence.
• Represent the brand in TikTok videos by reading scripts, reciting lines, and following creative direction.
• Implement comprehensive influencer marketing campaigns that align with brand strategy to achieve business goals.
• Maintain and promote a vibrant community culture on TikTok through active engagement.
• Collaborate with the marketing team to explain datasets, assist in education, and contribute to team initiatives.
• Stay updated on TikTok trends, memes, and communities to identify opportunities for brand engagement.
• Master, develop, and maintain the proprietary platform and internal influencer network to ensure authentic content creation.
• Identify and engage potential influencers/ambassadors across various markets.
• Build and nurture relationships with influencers and partners to strengthen brand collaborations.
• Develop influential case studies and prepare award entries to showcase successful campaigns.
• Monitor industry trends, emerging influencers, and digital media developments to stay ahead of the competition.

Job Requirements

• Proven experience in TikTok content creation, influencer marketing, or digital media.
• Strong understanding of TikTok trends, algorithms, and community dynamics.
• Excellent video production skills, including filming, editing, and animation.
• Ability to collaborate effectively with marketing teams and external partners.
• Creative mindset with the ability to generate engaging and relevant content.
• Strong communication and relationship-building skills.
• Analytical skills to interpret data and optimize influencer strategies.
• Ability to multitask and manage multiple campaigns simultaneously.