Job Description
This role is responsible for the comprehensive planning and development of both consumer-facing (C-end) and business-facing (B-end) products. Key tasks include conducting in-depth demand analysis to identify market opportunities, performing competitive product research to stay ahead of industry trends, and overseeing the entire product design lifecycle from concept to execution. The candidate will also be involved in other critical product-related activities such as market positioning, feature prioritization, and cross-functional coordination to ensure alignment with business goals.
Key Responsibilities
- Lead the creation and implementation of product roadmaps, ensuring they meet user needs and business objectives while maintaining innovation and competitiveness.
- Develop and execute long-term strategies for team growth, including identifying training needs, mentoring junior members, and fostering a collaborative work environment.
- Optimize resource allocation by analyzing team performance metrics, reallocating roles based on project requirements, and ensuring efficient utilization of human capital.
- Collaborate closely with design and engineering teams to ensure seamless integration of user experience (UX) and technical feasibility in product development.
- Coordinate with marketing and operations departments to plan and execute product launches, monitor market feedback, and refine product strategies post-release.
- Conduct continuous user behavior analysis through data collection, segmentation, and interpretation to inform product improvements and feature updates.
- Ensure the product lifecycle includes iterative testing phases, user feedback loops, and post-launch optimization to maintain product quality and relevance.
- Work with business stakeholders to define product goals, align with company vision, and deliver solutions that drive revenue and user engagement.
Job Requirements
The ideal candidate should possess a proven track record in product management, with experience in both C-end and B-end product development. Strong analytical skills are required to interpret market data, user feedback, and competitive intelligence. Excellent communication abilities are essential for cross-functional collaboration, stakeholder presentations, and team leadership. A deep understanding of product design principles, UX research methodologies, and agile development frameworks is necessary. Additionally, the candidate must demonstrate leadership qualities, including the ability to mentor teams, manage conflicts, and drive decision-making. Proficiency in data analysis tools and project management software is also required to support efficient workflow and strategic planning.