Public Relations Manager at BIT

Job Description

Key Responsibilities

• Develop and execute comprehensive marketing strategies aligned with business objectives
• Supervise all public relations activities, including media relations and reputation management
• Lead and mentor the marketing and public relations professional team
• Collaborate with cross-functional teams to maintain brand consistency across all channels
• Conduct market research to analyze trends and consumer behavior for growth opportunities
• Manage marketing and PR budgets to ensure optimal resource allocation
• Build and maintain strategic relationships with media, partners, and key influencers
• Monitor and report on campaign performance and PR outcomes
• Develop crisis communication plans and manage PR responses when needed

Job Requirements

• Bachelor's degree in Marketing, Communications, or related field
• 5+ years experience in marketing and public relations management
• Proven track record of developing successful marketing campaigns
• Strong media relations and crisis management skills
• Excellent leadership and team management abilities
• Outstanding written and verbal communication skills
• Ability to analyze market data and consumer insights
• Budget management and financial acumen
• Experience working with cross-functional teams
• Established network of media and industry contacts

Preferred Qualifications

• Master's degree in Marketing or Business Administration
• Experience in digital marketing and social media strategy
• Certification in Public Relations or Marketing
• Experience in the same industry as the hiring company
• Bilingual or multilingual capabilities