Job Description
We are seeking a creative and dynamic Social Media Associate to join our team. In this role, you will be responsible for developing and managing engaging content across various social media platforms to enhance our brand presence and connect with our audience. You will play a key role in shaping our online community and driving engagement through innovative strategies.
Key Responsibilities
- Create and curate engaging and high-quality content (posts, stories, videos, memes) that align with our brand voice and objectives.
- Actively engage with followers, respond to comments and messages, and manage community interactions as our "reply guy".
- Monitor social media channels for trends, community engagement, and opportunities to interact with our audience.
- Assist in the development and implementation of social media strategies across various platforms (Twitter, Instagram, LinkedIn, etc.).
- Analyze social media metrics and provide insights to optimize content performance and strategy.
- Collaborate with the marketing lead, and the art and development teams to plan and execute social media campaigns and promotions.
- Stay up to date on industry trends, platform updates, and best practices in social media marketing to continuously improve our social media presence.
Job Requirements
- Proven experience in social media management or content creation.
- Strong understanding of social media platforms (Twitter, Instagram, LinkedIn, etc.) and their best practices.
- Excellent written and verbal communication skills.
- Creative mindset with the ability to generate engaging content ideas.
- Analytical skills to interpret social media metrics and adjust strategies accordingly.
- Ability to work collaboratively with cross-functional teams.
- Passion for staying updated with the latest social media trends and technologies.
