MEXC

Job Description: 1. Responsible for localized user operations in Turkey, developing local user segmentation strategies, short- and long-term user engagement plans, and operational solutions, with accountability for localization-related KPIs; 2. Responsible for localized data monitoring and analysis, periodic research, product optimization, etc., facilitating cross-departmental collaboration to enhance incremental growth and traffic efficiency; 3. Responsible for the planning, preparation, implementation, and execution of localized campaigns, including but not limited to

Job Title: National PR Manager 1. Establish and maintain good relationships with local media, journalists, and industry opinion leaders 2. Collaborate with headquarters to draft, localize, and publish press releases and commentary articles 3. Manage interview arrangements, spokesperson attendance, and local media events 4. Monitor media public opinion and reporting situations, and timely feedback potential issues to the global team 5. Produce localized media information packages, Q&A documents, and media response preparation materials 6. Work with business expansion and marketing teams

Job Title: National Marketing Manager (with PR experience) 1. Based on localization, execute the global marketing strategy formulated by the headquarters to ensure it is in line with the actual situation of the region. 2. Develop and manage media resources, including paid media and acquired media, arrange interviews, and handle media consultations. 3. Work closely with the headquarters public relations team to manage press releases, media information packages, and speaking opportunities. 4. Coordinate regional events, AMAs, and online/offline marketing activities, and collaborate with production teams