Job Description
We are seeking a dynamic and results-driven Influencer Marketing Specialist to join our team. The ideal candidate will be responsible for identifying and establishing relationships with key opinion leaders (KOLs), influencers, communities, projects, and other potential partners to promote our company in the local market. This role is crucial for achieving user growth and transaction volume growth through strategic partnerships and influencer collaborations.
Key Responsibilities
- Identify and establish relationships with local KOLs, influencers, communities, projects, and other potential partners to promote the company in the local market.
- Maintain strong, long-term relationships with KOLs and marketing channels to ensure ongoing collaboration and mutual benefit.
- Execute influencer marketing strategies, ensuring alignment with company goals and objectives.
- Track and analyze the performance of channel partnerships, making data-driven adjustments to optimize results and maximize return on investment (ROI).
- Monitor local industry trends and competitor activities, developing actionable strategies to stay ahead in the market.
Job Requirements
- Proven experience in influencer marketing, partnership development, or a related field.
- Strong networking and relationship-building skills with the ability to engage and collaborate with KOLs and influencers.
- Analytical mindset with the ability to track, measure, and optimize campaign performance.
- Deep understanding of local market trends and competitor landscapes.
- Excellent communication and negotiation skills to foster long-term partnerships.
- Ability to work independently and as part of a team in a fast-paced environment.