Marketing Assistant at MyShell.ai

Job Description

Key Responsibilities

• Develop and execute marketing strategies to support Web3 projects.
• Create compelling content for social media platforms, especially Twitter, to engage the Web3 community and generate excitement around our projects.
• Design engaging videos that highlight brand image and value, using innovative concepts to enhance brand attention and impression.
• Initiate marketing campaigns to accompany major product updates and community events. This includes hands-on work from planning to task detailing to content delivery, requiring significant communication and documentation efforts to be executed personally.
• Collaborate with marketing and product teams to plan and implement social media campaigns across all stages of project launches, from pre-launch to post-launch.
• Monitor and analyze social media metrics to optimize content performance and inform future strategies.
• Engage with the community, respond to inquiries, and foster positive relationships with influencers, partners, and key stakeholders.
• Stay up-to-date with the latest trends, best practices, and platforms in social media marketing and the Web3 space.

Job Requirements

• Proven experience in marketing, preferably with a focus on Web3 or emerging technologies.
• Strong background in consumer brand marketing with excellent brand sense.
• Proficiency in Chinese is essential for this role.
• Must be located in an Asian city.
• Experience in creating engaging content for social media platforms, particularly Twitter.
• Ability to design and produce compelling videos that enhance brand image.
• Strong communication and documentation skills for executing marketing campaigns.
• Ability to collaborate effectively with cross-functional teams.
• Analytical skills to monitor and optimize social media performance.
• Passion for staying updated with the latest trends in social media marketing and the Web3 space.