Job Description
We are seeking a dynamic and strategic Marketing Manager with a strong focus on Web3 technologies. The ideal candidate will have a background in emergent consumer brand marketing and possess excellent brand sense. Proficiency in Chinese is essential for this role, and the candidate should be located in an Asian city.
Key Responsibilities
- Develop and execute marketing strategies to support Web3 projects.
- Create compelling content for social media platforms, especially Twitter, to engage the Web3 community and generate excitement around our projects.
- Design engaging videos that highlight brand image and value, using innovative concepts to enhance brand attention and impression.
- Initiate marketing campaigns to accompany major product updates and community events. This includes hands-on work from planning to task detailing to content delivery, requiring significant communication and documentation efforts to be executed personally.
- Collaborate with marketing and product teams to plan and implement social media campaigns across all stages of project launches, from pre-launch to post-launch.
- Monitor and analyze social media metrics to optimize content performance and inform future strategies.
- Engage with the community, respond to inquiries, and foster positive relationships with influencers, partners, and key stakeholders.
- Stay up-to-date with the latest trends, best practices, and platforms in social media marketing and the Web3 space.
Job Requirements
- Proven experience in marketing, preferably with a focus on Web3 or emerging technologies.
- Strong background in consumer brand marketing with excellent brand sense.
- Proficiency in Chinese is essential for this role.
- Must be located in an Asian city.
- Experience in creating engaging content for social media platforms, particularly Twitter.
- Ability to design and produce compelling videos that enhance brand image.
- Strong communication and documentation skills for executing marketing campaigns.
- Ability to collaborate effectively with cross-functional teams.
- Analytical skills to monitor and optimize social media performance.
- Passion for staying updated with the latest trends in social media marketing and the Web3 space.
