Marketing Manager at ZYJ Labs

Job Description

Key Responsibilities

• Develop and implement team marketing plans based on business requirements, market research, and strategic objectives.
• Plan, execute, and evaluate large-scale online and offline activities, including digital marketing campaigns, events, and partnerships.
• Oversee content creation and management, including external documents, promotional articles, and new media operations to enhance brand visibility.
• Monitor and report on key performance metrics, ensuring the team's brand image and operational data meet or exceed targets.
• Manage post-investment activities, including tracking ROI, analyzing campaign effectiveness, and providing actionable insights for future strategies.
• Build and maintain marketing resources such as databases, tools, and templates to support team operations and improve efficiency.
• Collaborate with cross-functional teams to align marketing efforts with overall business goals and customer needs.
• Stay updated on market trends, competitor activities, and industry developments to ensure the team's strategies remain competitive and innovative.

Job Requirements

• Proven experience in marketing operations, preferably in a senior role with a track record of successful campaign execution.
• Strong analytical skills to interpret data and make informed decisions that drive business growth.
• Excellent communication and leadership abilities to manage teams and coordinate with stakeholders effectively.
• Proficiency in digital marketing tools and platforms, including social media management, SEO, and CRM systems.
• Ability to develop creative and compelling content for various marketing channels and audiences.
• Knowledge of marketing metrics and KPIs to measure campaign success and operational performance.
• Attention to detail and organizational skills to manage multiple projects simultaneously and meet deadlines.
• Strong problem-solving abilities to address challenges in marketing execution and resource allocation.
• Excellent time management skills to prioritize tasks and ensure efficient workflow in fast-paced environments.
• Ability to work independently and collaboratively to achieve marketing objectives and support team goals.