Job Description
Crossroads is a Solana community conference hosted in Istanbul, Turkey. This is the third year of the conference, and last year we hosted 2,500+ developers, founders, and community members for the 2-day event. Crossroads is owned and managed by Step.Finance, a Solana data insights platform.
Key Responsibilities
- Develop and execute a content strategy leading up to and during Crossroads
- Manage Twitter activity with 2-3 posts per day, increasing to 15+ during the event
- Highlight key event elements such as speakers, sessions, sponsors, and pre-conference activities
- Curate content around Istanbul as a city to drive intrigue for foreign attendees
- Drive ticket sales through targeted messaging and promotions
- Create engaging, on-brand posts using text, images, and videos, showcasing behind-the-scenes content and real-time updates during the event (Note: we have an internal team of designers and video editors)
- Use tools like BannerBear to create templates for speakers/sponsors and other reusable social content
Event Day Responsibilities
- Capture photos and quotes of presentations on the stages
- Share the latest announcements and news emerging from the conference
- Engage with attendee conversations to foster community engagement on socials
Post-Event Responsibilities
- Summarize key takeaways from the event
- Showcase attendee testimonials
- Highlight speaker presentations
About the Organization
Step.Finance is a leading Solana data insights platform that provides comprehensive analytics and visualization tools for the Solana blockchain ecosystem. As the organizer of Crossroads, we are committed to fostering community growth and knowledge sharing within the Solana network.