Advertising at OSL

Job Description

Key Responsibilities

• Develop and implement media advertising strategies for overseas markets
• Execute and optimize advertising campaigns across multiple platforms including Facebook, Google Ads, TikTok, Unity Ads, Applovin, Vungle, and DSP networks
• Manage advertising accounts, including audience targeting, budget allocation, and daily performance monitoring
• Analyze advertising metrics across various channels and utilize multi-attribution platforms to provide optimization recommendations
• Conduct research on financial advertising creatives and develop effective scripts
• Monitor global competitor advertising activities to guide optimization strategies and creative development
• Continuously improve user acquisition efficiency and ROI through data-driven optimizations

Job Requirements

• Minimum 2 years of experience in overseas market advertising, preferably in gaming or Fintech industries
• Interest in Web3 and blockchain technologies is highly desirable
• Proficient in major global advertising platforms including Google, Meta, TikTok, and X (Twitter)
• Experience with both app and web-based advertising campaigns
• Strong understanding of financial advertising creative strategies
• Ability to collaborate effectively with design teams
• Excellent data analysis skills and cross-departmental communication abilities
• Capable of independently preparing reports and proposing actionable optimization recommendations

Benefits

• Social insurance and housing fund contributions
• 10 days of annual leave
• Opportunities for professional growth in a rapidly expanding company
• Flat management structure with direct access to decision-makers
• Exposure to cutting-edge advertising technologies and global markets