Community Operation at Coinstore

Job Description

Key Responsibilities

• Lead community management efforts, including user acquisition, retention, and activity optimization, with a focus on fostering meaningful interactions and converting users within the platform.
• Oversee the recruitment, onboarding, and training of community managers (CM) and moderators (MOD) to ensure a high-performing, motivated team.
• Develop and implement comprehensive community growth plans to attract new members, increase participation rates, and elevate interaction frequency through targeted campaigns and engagement tactics.
• Identify and establish partnerships with industry-specific communities for collaborative promotions, cross-promotion activities, and shared value creation.
• Independently design, organize, and execute community-driven events and programs, ensuring alignment with budget constraints, activity timelines, and brand messaging.
• Conduct in-depth market research to analyze local audience behavior, cultural nuances, and competitive landscapes, then translate findings into actionable operational strategies for implementation.
• Monitor and report on community performance metrics, including growth trends, engagement levels, and user satisfaction, to inform strategic decisions and continuous improvement.
• Collaborate with marketing, product, and customer support teams to align community initiatives with broader business goals and enhance overall user experience.
• Stay updated on emerging trends in digital community building and adapt strategies to maintain a competitive edge in international markets.
• Ensure compliance with platform policies, brand guidelines, and legal requirements while maintaining a positive community environment.

Job Requirements

• Proven experience as a community manager or operator in international markets, with a minimum of 5 years in digital community management, preferably in e-commerce, SaaS, or similar industries.
• Excellent understanding of community engagement frameworks, user behavior analysis, and conversion optimization techniques.
• Strong proficiency in managing social media platforms, forums, and messaging tools to drive community growth and interaction.
• Ability to develop and execute data-driven strategies, with experience in analyzing community metrics and KPIs to measure success.
• Fluency in English and at least one additional language (e.g., Spanish, French, Mandarin) to effectively communicate with global audiences and partners.
• Excellent interpersonal and leadership skills, with a track record of mentoring teams and fostering collaborative environments.
• Knowledge of cross-border market dynamics, cultural sensitivity, and localization strategies to tailor community initiatives effectively.
• Proficiency in project management tools and methodologies to coordinate multi-channel activities and ensure timely delivery.
• Strong analytical and problem-solving abilities to address community challenges and optimize user engagement strategies.
• Ability to work independently and manage multiple priorities while maintaining a high level of attention to detail and quality standards.
• Preferred qualifications: Bachelor’s degree in Marketing, Communications, or Business Administration; certifications in digital marketing or community management; experience with community analytics tools (e.g., Google Analytics, social media insights).