Director of Marketing at BitsLab

Job Description

Key Responsibilities

• Generate and implement the quarterly marketing strategy to align with business objectives and market trends.
• Create, schedule, and manage engaging Twitter content to build brand awareness and foster community interaction.
• Organize and execute both online and offline events, including webinars, conferences, and meetups, to promote the brand and engage with stakeholders.
• Collaborate with cross-functional teams to ensure marketing initiatives are aligned with product launches and company goals.
• Monitor and analyze marketing performance metrics to optimize campaigns and improve ROI.
• Stay updated with industry trends and competitor activities to identify new opportunities for brand growth.

Job Requirements

• Proven experience in marketing, preferably in the Web3, blockchain, or cybersecurity industry.
• Strong understanding of social media platforms, particularly Twitter, and experience in content creation and community management.
• Excellent organizational and project management skills to plan and execute events effectively.
• Ability to analyze data and derive actionable insights to refine marketing strategies.
• Creative thinker with strong communication and interpersonal skills.
• Self-motivated and able to work independently in a fast-paced environment.