Marketing Associate at FAMDAO

Job Description

Key Responsibilities

• Plan and execute comprehensive marketing campaigns, including the design of promotional materials and the coordination of events to maximize reach and engagement.
• Conduct market research to identify trends, analyze competitor strategies, and provide actionable insights for improving promotional effectiveness.
• Develop and deliver interactive training programs tailored to the needs of business school participants, ensuring content is relevant and impactful.
• Collaborate with cross-functional teams to align marketing initiatives with overall business goals and educational objectives.
• Provide consulting services to clients, offering expert advice on business strategies and solutions to meet their specific requirements.
• Track and evaluate the performance of marketing activities using analytics tools to measure ROI and optimize future efforts.
• Stay updated on industry developments and incorporate new knowledge into training and promotional materials to maintain competitiveness.
• Prepare detailed reports on marketing outcomes, client interactions, and training effectiveness for stakeholders and management.

Job Requirements

• Minimum of a bachelor's degree in business administration, marketing, or a related field; advanced degree preferred.
• Proven experience in marketing, sales, or educational training, with a focus on business development and client engagement.
• Excellent communication and interpersonal skills, with the ability to present complex concepts clearly and persuasively.
• Proficiency in digital marketing tools and platforms, including social media, email marketing, and SEO strategies.
• Strong organizational and time management skills to handle multiple tasks simultaneously and meet deadlines.
• Ability to work independently and as part of a team, with a collaborative approach to problem-solving and innovation.
• Basic understanding of business operations and financial principles to support strategic decision-making.
• Fluency in English and any additional languages relevant to the target market or client base.
• Experience in developing and implementing training curricula, with a focus on practical application and skill development.
• Knowledge of customer relationship management (CRM) systems and sales techniques to enhance client retention and acquisition.