Business Development Associate at LayerZero

Job Description

Key Responsibilities

• Identify and research potential clients and partners across Web3, Enterprise, and more.
• Utilize a variety of channels, including social media, forums, and industry events, to generate leads.
• Qualify leads based on established criteria to ensure alignment with company goals.
• Initiate and maintain meaningful relationships with key stakeholders in our ecosystem.
• Engage in outreach campaigns to introduce our products and establish rapport.
• Collaborate with the BD team on qualified leads and opportunities.
• Stay abreast of industry trends, technologies, and competitive landscapes within the Web3 space.
• Clearly articulate the value proposition of our products to potential clients.
• Provide educational resources and materials to prospects to facilitate understanding.
• Manage and update our CRM system to ensure accurate and up-to-date information.
• Monitor and report on the status of leads and opportunities in the BD pipeline.
• Collaborate with the BD team to optimize conversion rates and achieve revenue targets.
• Gather and analyze market intelligence to identify emerging opportunities and challenges.
• Provide feedback to the product and marketing teams based on insights from client interactions.
• Contribute to the development of strategic initiatives to enhance our presence in the industry.
• Work closely with marketing, product, and strategy teams to align initiatives.
• Collaborate with the broader BD team to share best practices and contribute to overall BD excellence.
• Act as a bridge between clients and internal teams, ensuring a seamless customer/user experience.

Job Requirements

• Proven experience in business development, sales, or client acquisition within the Web3 or enterprise sectors.
• Excellent communication and interpersonal skills with a strong ability to build trust with stakeholders.
• Proficiency in CRM tools and data analysis software for lead management and reporting.
• Ability to conduct market research and identify trends in the Web3 industry.
• Strong collaboration skills to work cross-functionally with product, marketing, and strategy teams.
• Knowledge of digital marketing strategies, including social media and content outreach.
• Experience in developing and executing outreach campaigns to generate qualified leads.
• Excellent organizational skills to manage multiple leads and opportunities simultaneously.
• Ability to translate complex product features into compelling value propositions for clients.
• Strong analytical mindset to evaluate market data and provide actionable insights.
• Proficiency in English for clear communication with global stakeholders.
• Experience with blockchain technologies or Web3 platforms is a plus.
• Ability to adapt to fast-paced, evolving industry environments.
• Strong problem-solving skills to address client challenges and optimize conversion strategies.
• Commitment to continuous learning and staying updated on Web3 innovations.
• Excellent time management skills to balance pipeline management with relationship-building activities.
• Ability to collaborate with diverse teams to achieve shared business objectives.
• Strong ethical standards and confidentiality awareness in client interactions.
• Experience in creating educational content to support client onboarding and product adoption.