Community Manager at Worldcoin

Job Description

Key Responsibilities

• Oversee the day-to-day operations of company channels, ensuring timely and accurate content dissemination across platforms like Discord, Twitter, Telegram, and others
• Develop and execute social media strategies that drive user engagement, increase follower base, and enhance brand visibility in the crypto ecosystem
• Monitor sentiment analysis and community interactions to identify opportunities for brand enhancement and potential risks to reputation
• Collaborate with cross-functional teams to create compelling content that resonates with target audiences and aligns with marketing objectives
• Respond to customer inquiries, feedback, and concerns across all social platforms in a timely, professional, and transparent manner
• Implement data-driven approaches to measure campaign performance, track engagement metrics, and provide actionable insights to leadership
• Stay abreast of industry developments, digital trends, and platform algorithm changes to maintain competitive advantage and optimize outreach strategies
• Build and nurture relationships with key community members, influencers, and stakeholders to foster long-term brand loyalty and advocacy
• Coordinate with legal and compliance teams to ensure all community interactions adhere to regulatory requirements and platform policies
• Conduct regular audits of channel performance, identify areas for improvement, and propose innovative solutions to enhance user experience

Job Requirements

• Proven experience in managing social media platforms, preferably within the cryptocurrency or blockchain industry
• Excellent understanding of community management principles and digital marketing strategies for online audiences
• Strong analytical skills to interpret engagement data and develop targeted improvement plans
• Ability to create compelling content that aligns with brand messaging and resonates with crypto enthusiasts
• Proficiency in using social media analytics tools to track performance metrics and optimize outreach efforts
• Excellent communication skills, both written and verbal, to engage with diverse audiences and stakeholders
• Ability to manage multiple platforms simultaneously while maintaining consistent brand voice and messaging
• Strong customer service orientation with the ability to handle inquiries and feedback professionally
• Knowledge of crypto terminology and trends to effectively communicate with the target community
• Experience with crisis management and reputation protection in online communities
• Ability to work independently and collaboratively with cross-functional teams to achieve business goals
• Excellent time management skills to handle multiple tasks and deliver results under tight deadlines
• Proficiency in using social media scheduling tools to maintain consistent content posting
• Understanding of SEO and content optimization techniques to improve platform visibility
• Ability to adapt to changing digital landscapes and emerging platform trends

Qualifications

• Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
• Minimum 3 years of experience in social media management, preferably in the crypto or fintech sector
• Proficiency in multiple languages (English, Chinese, and/or other languages) for global community engagement
• Experience with content creation tools including Canva, Adobe Suite, and social media management platforms
• Strong understanding of cryptocurrency fundamentals and blockchain technology
• Ability to analyze and interpret complex data sets to inform strategic decisions
• Excellent problem-solving skills to address community concerns and platform challenges
• Proven track record of increasing engagement metrics and follower growth through innovative strategies
• Knowledge of community management best practices and ethical guidelines
• Ability to maintain confidentiality and handle sensitive information with discretion
• Experience with customer relationship management (CRM) systems for tracking interactions
• Understanding of digital marketing trends and platform algorithm changes
• Ability to work in fast-paced environments with high levels of ambiguity
• Strong organizational skills to manage multiple projects and priorities simultaneously
• Excellent attention to detail to ensure accurate content delivery and error-free communication