Job Description:
Community Operations
About this position:
This role focuses on Reddit and forum community operations. The primary responsibilities include enhancing brand exposure and user trust through community engagement, localized content creation, and public sentiment management. Additionally, the role serves as a bridge between the community and internal product teams for feedback.
What you will do:
- Reddit and Forum Daily Operations:
- Manage the daily operations and interactions of the exchange's official Subreddit and accounts on crypto forums like Bitcointalk and Quora.
- Actively participate in mainstream crypto communities (e.g., r/CryptoCurrency, r/Bitcoin, r/ethereum) by providing valuable replies and discussions to increase organic brand exposure.
- Plan and execute Reddit-native activities such as AMAs with executives/project teams, trading competitions, and educational campaigns.
- Monitor brand mentions on Reddit in real-time, track community sentiment, and address negative feedback professionally and empathetically.
- Content Creation and "Reddit-Friendly" Expression:
- Translate complex financial products (e.g., contracts/futures, staking, Launchpad, API) into easy-to-understand, Reddit-friendly content, including TL;DR summaries and in-depth posts.
- Quickly capture industry trends, memes, and breaking news to create viral, native content aligned with the exchange's products.
- Cross-Department Collaboration and Feedback:
- Establish efficient response mechanisms to escalate and relay product bugs, user requests, and customer service issues collected from Reddit to internal teams.
- Collaborate with other Social Team members (Twitter/X, Telegram, Discord operators) to ensure consistency in global marketing campaigns.
- Data Tracking and Review:
- Track key Reddit metrics (Karma, post engagement, traffic conversion to the exchange, community sentiment changes) and produce weekly/monthly reports to optimize strategies.
Job Requirements:
- Work Experience: 1–3 years of community operations experience in the crypto/Web3 industry, with at least 1 year of Reddit operations experience.
- Reddit Power User: Deep understanding of Reddit’s algorithm, Karma system, Subreddit rules, and community culture. Knows what content gets upvoted, downvoted, or even banned.
- Crypto Expertise: Familiar with crypto trading basics (spot, derivatives, DeFi, Web3 concepts) and can differentiate between APR vs. APY, Layer 1 vs. Layer 2.
- Language Skills: Fluent in English with excellent written communication skills. Able to adapt to internet slang and humor.
- Resilience and Crisis Awareness: Remains calm under community criticism or negative sentiment, with strong communication and empathy skills.
Benefits:
Bi-monthly paid vacations, team-building activities, and exclusive company events.
More benefits await your discovery.
