Job Description
We are looking for a talented Content Operations Specialist to develop and execute high-quality content strategies that align with our brand and products. This role involves creating diverse content formats, optimizing performance, and collaborating with cross-functional teams to enhance user engagement and brand consistency.
Key Responsibilities
- Develop a comprehensive content operation strategy and produce high-quality content, including help center articles, instructional videos, graphics, and social media content.
- Plan, edit, publish, and update daily content to ensure consistent output and continuous optimization.
- Monitor and analyze content performance metrics, using data insights to refine operational strategies and improve user reading, interaction, and conversion rates.
- Promote content across multiple channels such as social media, email, and SEO to expand reach and influence.
- Collaborate closely with design, marketing, and other teams to maintain brand communication consistency.
- Conduct regular user research to identify needs and preferences, informing content direction and strategic adjustments.
Job Requirements
- Proven experience in content strategy development and execution.
- Strong writing, editing, and content production skills across various formats.
- Analytical mindset with the ability to interpret performance data and optimize strategies.
- Familiarity with content promotion channels including social media, email marketing, and SEO.
- Excellent collaboration skills to work effectively with cross-functional teams.
- Experience in user research and applying insights to content optimization.