Social Media Operation at Chakra

Job Description

Key Responsibilities

• Develop and publish high-quality, engaging soft articles for English-speaking communities on platforms like blogs, forums, and social media channels (Discord, Twitter, Telegram, Medium, WeChat official account, etc.).
• Implement word-of-mouth promotion strategies through targeted content creation, community interaction, and topic-based speculation to amplify brand visibility and user engagement.
• Monitor and analyze user behavior, feedback, and content performance to refine strategies and improve community activity outcomes.
• Collaborate with cross-functional teams to align content with product development, UI/UX design, and delivery goals, ensuring consistency and relevance.
• Design and execute community operation plans for platforms such as Discord and Telegram, focusing on user growth, brand exposure, and community engagement metrics.
• Track key performance indicators (KPIs) related to content reach, user interaction rates, and community activity participation to evaluate success and identify areas for improvement.
• Stay updated on industry trends, competitor activities, and user preferences to maintain a competitive edge in content strategy and community management.

Job Requirements

• Excellent written and verbal communication skills in English, with a strong ability to craft compelling narratives and persuasive content.
• Proven experience in content creation, social media management, or community operations, preferably with a focus on digital marketing and audience engagement.
• Deep understanding of content marketing principles, including SEO optimization, audience segmentation, and content lifecycle management.
• Proficiency in using analytics tools (Google Analytics, social media insights, etc.) to measure content performance and community engagement metrics.
• Ability to develop and execute community strategies that align with brand goals, including user acquisition, retention, and activity promotion.
• Strong organizational and time management skills to handle multiple content projects and community initiatives simultaneously.
• Collaborative mindset with a focus on teamwork, creativity, and problem-solving to contribute to product-related content and community growth objectives.
• Knowledge of digital platforms (Discord, Telegram, Medium, etc.) and their unique user demographics, engagement patterns, and content best practices.
• Attention to detail and a commitment to quality in all content production and community management activities.
• Ability to adapt to changing market conditions and user preferences while maintaining brand consistency and messaging integrity.